Exploring the future of more sustainable kidswear.

Producing organic cotton takes 62% less energy and 71% less water than conventional cotton. It's also grown without chemical pesticides or fertilisers and contains no genetically modified organisms.

"Recycled polyester is an artificial fibre made from oil-based waste, like old PET bottles or polyester clothing. It’s much more sustainable than
conventional polyester, as it lets us re-use a material that’s already been produced."

Our LivaEcoTM and EcoveroTM viscose fibres are made from responsibly-sourced wood pulp. This fibre production process is more CO2-efficient than for regular alternatives.

Our goal is to use 100% organic, recycled or other more sustainably sourced materials by 2030. That's why we are constantly exploring new ways to reduce our impact on the planet.