WHOOLI CHEN X H&M

Our nature-loving collaboration with Taiwan-based illustrator Whooli Chen is on the right path to more sustainable kidswear. Follow the trail…

WHOOLI CHEN X H&M

Along with wildlife wonders illustrated by Whooli, the collection includes organic cotton, recycled polyester and TENCEL™ lyocell. But our favourite thing to tell you is...

WHOOLI CHEN X H&M

We're now using Texloop™

Yes, it's our very first time using Texloop™, which processes high-value cotton waste into new RCOT™ recycled cotton fabric. These tops contain a higher share of recycled cotton than we've ever used in our kidswear before!

WHOOLI CHEN X H&M
WHOOLI CHEN X H&M
WHOOLI CHEN X H&M

We're heading in the right direction! Keep exploring to find cosy pieces for the new season with nature prints the kids will love.