THE (SEEMINGLY) NEVER-ENDING RUNWAY
Hollywood A-listers, fashion influencers and the international press are a tough crowd to please. After sipping on champagne and nibbling on hors-d'oeuvres, the doors open to a patio-turned-botanical garden with every seat clad in Erdem's signature prints – and of course – either a fern, banana tree or trellis lining the antique chairs. As model after model after model takes the very long, labyrinth-shaped runway, the sound of Britain (in this case Blur, The Smiths and The Pet Shop Boys) pours out of the speakers, to the joy of Imaan Hammam, Neels Visser and Barbara Palvin who are all showing off their moves. "I'm blown away," says influencer Cipriana Quann.