Isamaya Ffrench shows how to get the ERDEM x H&M beauty look

The British makeup genius breaks down the look she created for the ERDEM x H&M show in Los Angeles.
October 20, 2017

Despite her young age, Isamaya Ffrench is already an industry icon. Her unique talent and style have made her one of fashion’s most sought-after artists – as well as Instagram’s favourite makeup muse. In short, Isamaya Ffrench is about the coolest girl we know. For the ERDEM x H&M show in Los Angeles, she created a look that mirrored the collection – slightly retro yet still super modern, romantic and fresh-faced with an eccentric character. Press play to see how Isamaya Ffrench created that mega cool cat eye. 

ERDEM x H&M will be available in selected stores and online on 2 November.