FAQ

FAQ

I responded to an email and/or online questionnaire to enter a contest. Is this an H&M initiative or is it fraudulent?

All H&M campaigns are promoted through our website. H&M cautions you to read the fine print and legal disclaimers when entering online contests. You will note in most situations that the promotion is in no way associated with our brand. If you have entered your cell phone number in response to an email that you received for a chance to win an H&M contest, you are an on-going victim of this perpetration, or are now receiving unwanted SMS text messages, we encourage you to contact your phone provider and block the offending phone number.

How can I find out more about H&M?

You will find general information, production details and the H&M Code of Conduct in the Facts & History section, at about.hm.com.

If you are interested in financial information, please check under Investor Relations. From there, you will be able to download annual reports as well as the latest financial summaries. If you have further questions, please contact H&M’s press department in your specific country. You will find names and email addresses here.

How can H&M keep their prices so low?

We buy large quantities of the same garments direct from the supplier, with few middlemen, and sell the garments in our own stores. H&M has considerable experience of the textile industry and a great knowledge of which goods to buy from which markets. In addition, we have invested a lot in a fast and cost-efficient distribution system. H&M is also permeated by cost-consciousness at every level, allowing us to offer goods to our customers at the very best prices possible.

I forgot my password / username - can you help me?

If you forgot your password, just click the "Forgot password" link and we will send you an automated email with information on how to reset your password. A forgotten username can be retrieved directly via email.

How do I create a profile at hm.com?

You can easily create your own H&M profile by creating a username and password. We recommend that you use your email address as your username, to make it easy to remember. Please make sure that your password is at least 6 characters.

Why should I create a user profile at H&M?

As a registered user, you can use our interactive Dressing Room to create custom looks, save your looks and share them with friends.