H&M in Brief

H&M was established in Västerås, Sweden in 1947 by Erling Persson. We now sell clothes and cosmetics in around 1.600 stores around the world. Here are some brief facts about H&M:


The world's first H&M store
on Stora Gatan in Västerås, Sweden.

  • H&M offers fashion and quality at the best price.
  • H&M’s first store was opened in Sweden in 1947.
  • H&M offers fashion for women, men, teenagers and children.
  • The collections are created centrally by around 100 in-house designers together with buyers and pattern makers.
  • H&M also sells own-brand cosmetics, accessories and footwear.
  • The stores are refreshed daily with new fashion items.
  • In Sweden, Norway, Denmark, Finland, the Netherlands, Germany and Austria H&M offers fashion by Internet and catalogue sales.
  • H&M does not own any factories, but instead buys its goods from around 800 independent suppliers, primarily in Asia and Europe.
  • H&M has about 20 production offices around the world, mainly in Asia and Europe.
  • H&M employs about 68.000 people.
  • The turnover in 2007 was SEK 92.123 million.

Facts about H&M

You can download our full brochure, "Facts about H&M", in PDF format. Please select your language here.


The world of H&M

H&M has expanded substantially in recent years and we now have around 1.600 stores spread over 32 countries.

This is where we operate today