With just a little smartness you can get the same nice results, but at the same time being kind to the environment and to your clothes.
At H&M Life, we are down with the Clever Care system which guides you to caring for clothes the clever way, so we went to Los Angeles where we made a short inspo film. Enjoy!
If you hate to look at video clips, you can obviously still learn more about Clever Care. There are five steps in caring for fashion the clever way, in order to reduce climate impact, effort and money. Here it goes: